{"id":28770,"date":"2024-02-16T23:11:22","date_gmt":"2024-02-16T23:11:22","guid":{"rendered":"https:\/\/themeravigliamagazine.com\/profumo-di-cinema\/"},"modified":"2024-06-06T10:30:37","modified_gmt":"2024-06-06T10:30:37","slug":"the-smell-of-cinema","status":"publish","type":"post","link":"https:\/\/themeravigliamagazine.com\/en\/the-smell-of-cinema\/","title":{"rendered":"THE SMELL OF CINEMA"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"28770\" class=\"elementor elementor-28770\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ab7c03b section-single-article elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"ab7c03b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4d4e26b\" data-id=\"4d4e26b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6ed15a9 elementor-widget elementor-widget-heading\" data-id=\"6ed15a9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">THE SMELL OF MEMORIES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03fa24f elementor-widget elementor-widget-heading\" data-id=\"03fa24f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Scent of cinema<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55bd0c4 elementor-widget elementor-widget-heading\" data-id=\"55bd0c4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">febbraio 2024 - <a> Scent <\/a><\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79b8c52 elementor-widget elementor-widget-image\" data-id=\"79b8c52\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/themeravigliamagazine.com\/wp-content\/uploads\/2024\/02\/Profumo-cover.png\" class=\"attachment-full size-full wp-image-25461\" alt=\"\" srcset=\"https:\/\/themeravigliamagazine.com\/wp-content\/uploads\/2024\/02\/Profumo-cover.png 1200w, https:\/\/themeravigliamagazine.com\/wp-content\/uploads\/2024\/02\/Profumo-cover-300x200.png 300w, https:\/\/themeravigliamagazine.com\/wp-content\/uploads\/2024\/02\/Profumo-cover-1024x683.png 1024w, https:\/\/themeravigliamagazine.com\/wp-content\/uploads\/2024\/02\/Profumo-cover-768x512.png 768w, https:\/\/themeravigliamagazine.com\/wp-content\/uploads\/2024\/02\/Profumo-cover-600x400.png 600w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ecb4f68 elementor-widget elementor-widget-heading\" data-id=\"ecb4f68\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">\"Cinema is not characterized by a single smell, but by a fascinating medley.\"  <br>\n<h6 class=\"author-cit\"> Andrej Babicky <span style=\"font-size: 32px\"><\/span><\/h6><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eab3040 elementor-widget elementor-widget-text-editor\" data-id=\"eab3040\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">If we were to ask a hundred people to describe the perfume they associate with cinema, we would probably have a hundred different answers. Many might mention popcorn, the smell of the closed environment or the slightly plasticky smell of the film heated by the projector, but the similarities would end there. The truth is that cinema is not characterized by a single smell, but by a fascinating medley, an olfactory orchestra that melts into the air, enveloping the cinematic space.\u00a0<\/span><\/p><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">This sensory variety becomes the protagonist, a fragrant work that is intertwined with collective memories and unfolds in a unique way through individual experiences. It is as if each spectator brings their own olfactory baggage, making each visit to the cinema a personalized olfactory journey.<\/span><\/p><p><span style=\"font-weight: 400;\">The first scent that comes to mind is the unmistakable one of popcorn. It is a sweet and salty duet, a round, comforting and decidedly delicious aroma. Personally, I&#8217;ve always preferred caramelized popcorn to salted popcorn. Immortelle by Manos Gerakinis, a Greek brand, invariably evokes these delicious sensations. The spicy warmth of helichrysum dances with sugary and milky notes, while balms bring an amber sweetness. It&#8217;s not just a scent, it&#8217;s almost a taste.<\/span><\/p><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Childhood memories are effortlessly intertwined with the popcorn experience: the captured essence of licorice wheels in Adjiumi&#8217;s Nightmare or the fruity explosion of Xerjoff&#8217;s Erba Gold gummies, with its citrusy, juicy sweetness.<\/span><\/p><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">For me, the most cherished perfumes of cinema are intrinsically linked to the carefree days of adolescence, when the world opens up with a new charm. At the time, cinema smelled of anticipation, excitement, first loves and clandestine touches in the darkness of the theater.\u00a0<\/span><\/p><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">It&#8217;s a symphony of sensations, just like The Zoo&#8217;s Dangerous Curves, a creation by Christophe Laudamiel. Labdanum mixes with rose and violet, the warmth is dampened by fruity notes and a touch of pink pepper. It is a perfume as textural as velvet, but at the same time effervescent: a memory of warm lips with a hint of coke and stolen kisses in the dark, accompanied by subdued laughter.<\/span><\/p><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Cinema also brings with it another distinct fragrance: the fresh, crisp air tinged with green, the silver light of the screen reflecting off faces. La Reverie by Tonatto Profumi encapsulates this aroma of open-air cinema with its spicy, resinous juniper embraced by woody, musky and subtly salty notes.<\/span><\/p><p><br style=\"font-weight: 400;\" \/><br style=\"font-weight: 400;\" \/><br \/><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30ec5da elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"30ec5da\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-quote-left\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d9e57f elementor-widget elementor-widget-qi_addons_for_elementor_text_marquee\" data-id=\"5d9e57f\" data-element_type=\"widget\" data-widget_type=\"qi_addons_for_elementor_text_marquee.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"qodef-shortcode qodef-m marquee-article qodef-qi-text-marquee qodef-layout--default\">\n\t<div class=\"qodef-m-content\">\n\t\t<div class=\"qodef-m-text qodef-text--original\">\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-3e1adaf\" >Cinema and perfume share the extraordinary ability to trigger a sensory journey<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-a602eeb\" >Cinema and perfume share the extraordinary ability to trigger a sensory journey<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"qodef-m-text qodef-text--copy\">\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-3e1adaf\" >Cinema and perfume share the extraordinary ability to trigger a sensory journey<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-a602eeb\" >Cinema and perfume share the extraordinary ability to trigger a sensory journey<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e8609c1 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"e8609c1\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-quote-right\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f3a12c elementor-widget elementor-widget-text-editor\" data-id=\"9f3a12c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Having grown up in a landlocked country, my cinematic memories are intertwined with the scent of fizzy drinks \u2013 7Up, Sprite, Fanta or Coca Cola. Step a Board&#8217;s Red Flamingo effortlessly snaps this drawer of memories: sweet, sparkling, fruity, amber, with a touch of spice and floral.<\/span><\/p><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">While a friend, involved in this game of olfactory memories, nostalgically remembers the open-air cinemas by the sea, where her mother offered her mint or lemon popsicles. A perfume to which I associate Yuzu by J-scent, a citrusy, aromatic and slightly spicy composition. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-66d2999 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"66d2999\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8916ed7\" data-id=\"8916ed7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-395b864 elementor-widget elementor-widget-image\" data-id=\"395b864\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"700\" height=\"1000\" src=\"https:\/\/themeravigliamagazine.com\/wp-content\/uploads\/2024\/02\/01profumo.png\" class=\"attachment-large size-large wp-image-25464\" alt=\"\" srcset=\"https:\/\/themeravigliamagazine.com\/wp-content\/uploads\/2024\/02\/01profumo.png 700w, https:\/\/themeravigliamagazine.com\/wp-content\/uploads\/2024\/02\/01profumo-210x300.png 210w, https:\/\/themeravigliamagazine.com\/wp-content\/uploads\/2024\/02\/01profumo-600x857.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2490ffa\" data-id=\"2490ffa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2fa59c8 elementor-widget elementor-widget-image\" data-id=\"2fa59c8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"700\" height=\"1000\" src=\"https:\/\/themeravigliamagazine.com\/wp-content\/uploads\/2024\/02\/02profumo.png\" class=\"attachment-large size-large wp-image-25467\" alt=\"\" srcset=\"https:\/\/themeravigliamagazine.com\/wp-content\/uploads\/2024\/02\/02profumo.png 700w, https:\/\/themeravigliamagazine.com\/wp-content\/uploads\/2024\/02\/02profumo-210x300.png 210w, https:\/\/themeravigliamagazine.com\/wp-content\/uploads\/2024\/02\/02profumo-600x857.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-af74846 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"af74846\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4758fc3\" data-id=\"4758fc3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-467ada9 elementor-widget elementor-widget-text-editor\" data-id=\"467ada9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Cinema and perfume, while acting on different senses, share the extraordinary ability to trigger a unique sensory journey. Like an orchestra of smells in the movie theater, these elements intertwine to create an enveloping experience, capable of awakening memories, emotions and even arousing unexpected outcomes. The big screen and the smell-laden air of a cinema invite us to embark on a journey that may never end, always surprising and full of unique nuances.<\/span><\/p><p style=\"font-style: normal; font-variant-caps: normal; font-stretch: normal; font-size: 13px; line-height: normal; font-family: 'Helvetica Neue'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal;\">\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-36cf07c elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"36cf07c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-12e6b7c\" data-id=\"12e6b7c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2cc105d author-cit elementor-widget elementor-widget-heading\" data-id=\"2cc105d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\"><span>by<\/span> Andrej Babicky<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5de3ae6 section-article-2 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"5de3ae6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c00a454\" data-id=\"c00a454\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7dc1d3c elementor-widget__width-auto elementor-widget elementor-widget-mevoy_core_social_share\" data-id=\"7dc1d3c\" data-element_type=\"widget\" data-widget_type=\"mevoy_core_social_share.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"qodef-shortcode qodef-m share qodef-social-share clear qodef-layout--list \">\n\t\t<ul class=\"qodef-shortcode-list\">\n\t\t<li class=\"qodef-facebook-share\">\n\t<a itemprop=\"url\" class=\"qodef-share-link\" href=\"#\" onclick=\"window.open(&#039;https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fthemeravigliamagazine.com%2Fen%2Fthe-smell-of-cinema%2F&#039;, &#039;sharer&#039;, &#039;toolbar=0,status=0,width=620,height=280&#039;);\">\n\t \t\t\t\t<span class=\"qodef-icon-elegant-icons social_facebook qodef-social-network-icon\"><\/span>\t\t\t<\/a>\n<\/li><li class=\"qodef-linkedin-share\">\n\t<a itemprop=\"url\" class=\"qodef-share-link\" href=\"#\" onclick=\"popUp=window.open(&#039;https:\/\/linkedin.com\/shareArticle?mini=true&amp;url=https%3A%2F%2Fthemeravigliamagazine.com%2Fen%2Fthe-smell-of-cinema%2F&amp;title=THE+SMELL+OF+CINEMA&#039;, &#039;popupwindow&#039;, &#039;scrollbars=yes,width=800,height=400&#039;);popUp.focus();return false;\">\n\t \t\t\t\t<span class=\"qodef-icon-elegant-icons social_linkedin qodef-social-network-icon\"><\/span>\t\t\t<\/a>\n<\/li><li class=\"qodef-pinterest-share\">\n\t<a itemprop=\"url\" class=\"qodef-share-link\" href=\"#\" onclick=\"popUp=window.open(&#039;https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fthemeravigliamagazine.com%2Fen%2Fthe-smell-of-cinema%2F&amp;description=THE+SMELL+OF+CINEMA&amp;media=https%3A%2F%2Fthemeravigliamagazine.com%2Fwp-content%2Fuploads%2F2024%2F02%2FDSCF7438.jpg&#039;, &#039;popupwindow&#039;, &#039;scrollbars=yes,width=800,height=400&#039;);popUp.focus();return false;\">\n\t \t\t\t\t<span class=\"qodef-icon-elegant-icons social_pinterest qodef-social-network-icon\"><\/span>\t\t\t<\/a>\n<\/li>\t<\/ul>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>THE SMELL OF MEMORIES Scent of cinema febbraio 2024 &#8211; Scent &#8220;Cinema is not characterized by a single smell, but by a fascinating medley.&#8221; Andrej Babicky If we were to ask a hundred people to describe the perfume they associate with cinema, we would probably have a hundred different answers. Many might mention popcorn, the [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":23889,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[126],"tags":[],"class_list":["post-28770","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-behind-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>THE SMELL OF CINEMA - The Meraviglia Magazine<\/title>\n<meta name=\"description\" content=\"What memories does a scent evoke?As many as what one smells upon entering a movie theater, from velvet to popcorn.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/themeravigliamagazine.com\/en\/the-smell-of-cinema\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"THE SMELL OF CINEMA - 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